Canine Harvest, a small dog food brand, needed new packaging that reflected their commitment to natural, high-quality ingredients.
The goal was to create something visually striking, and clearly communicates the nutritional appeal and value of the Wholesome lineup.
Logo design
Package design for pouch, 1lb & 5lb bags
Layout & typography for nutritional information
Illustrator
InDesign
Photoshop
The final design balances a clean aesthetic with earthy colors and natural imagery to reinforce Canine Harvest's natural appeal.
Bold typography ensures readability & emphasize on Wholesomeness, while strategically circled icons highlight product benefits like high-quality protein, probiotics, and vet-approved formulas.
The result was a cohesive brand identity across its entire lineup, while reinforcing the natural quality of its products.